Prestige Estates
Client Background
Prestige Estates is a premium real estate developer offering luxury villas and high-end apartments.
The Challenge
Their portfolio was hard to browse on mobile, and the imagery lacked the premium feel necessary to attract high-net-worth individuals.
Goals & Strategy
Goals: Design an immersive, high-performance property showcase with virtual tours and seamless lead capture.
Research: Analyzed luxury brand websites to understand high-end digital aesthetics and buyer expectations.
Strategy: Utilized a minimalist dark theme with gold accents, large high-res imagery, and elegant serif typography.
Project Overview
Key Results
Execution & Delivery
UX Improvements: Introduced an interactive map-based property search and a sticky inquiry form for quick access.
Development: Developed using Vite + React, integrating Mapbox GL for custom property mapping.
SEO Optimization: Implemented RealEstateAgent schema and optimized property pages for long-tail location-based keywords.
Performance: Used lazy loading and WebP compression to ensure high-res images load instantly.
Mobile & Accessibility: Created a swipe-friendly gallery interface tailored for mobile users. Ensured color contrast ratios met standards despite the dark aesthetic.
"The digital experience now matches the luxury of our physical properties. Our premium lead volume has doubled."
Irfan Razack
Marketing Director
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