LexCorp Legal
Client Background
A top-tier corporate law firm specializing in mergers, acquisitions, and intellectual property.
The Challenge
Their old site looked outdated, lacked credibility, and failed to highlight their partners' expertise.
Goals & Strategy
Goals: Build an authoritative, modern website that ranks well for high-value legal services.
Research: Analyzed competitor positioning and client search behavior for corporate legal services.
Strategy: Used a sophisticated palette of navy blue and gold. Emphasized strong, confident typography.
Project Overview
Key Results
Execution & Delivery
UX Improvements: Created a robust 'Our People' directory with advanced filtering by practice area.
Development: Built a custom CMS to allow the firm to easily publish legal insights and case studies.
SEO Optimization: Implemented LegalService schema and optimized partner profiles for name-based searches.
Performance: Optimized font delivery and reduced third-party scripts to achieve a 99/100 performance score.
Mobile & Accessibility: Ensured the 'Request Consultation' flow was seamless on mobile devices. Ensured high contrast for all text and clear focus states for keyboard navigation.
"Pinnacle Spherix delivered a digital presence that truly reflects our firm's prestige and expertise."
Sarah Jenkins
Managing Partner
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